‘
a.
As Castlégar News November 30, 1986

MAPLE
LEAF
TRAVEL

The Orient
Fully escorted
Depert Vencouver Feb. 16/87

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Happy

Andy & Elaine

APPOINTIAENTS APPRECIATED

25th Anniversary

Houseman

has limits
as spokesman

NEW YORK (Reuter) — Picture John Houseman,
with his dignified bearing, unforgiving glare and sour
delivery telling you what sort of toilet paper to buy.

Houseman, an actor whose crusty credibility has
been used to sell cars, cooking oil, hamburgers and that
brokerage firm that makes money “the old-fashioned
way,” says there are limits to what he'll help push.

“I probably would refrain from doing a deodorant
commercial or even toilet paper,” the 84-year-old

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Presents
TALKING HEADS

“STOP MAKING SENSE”

Thursday, December 4

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said in an interview. “God knows I use toilet
paper.

“I just think if I can keep up the impression of
academic grandeuf, I'm better off.”

According to Houseman, advertising research has
shown he’s perceived as more believable than anybody
around, except for Walter Cronkite. Pardon the reference
to another brokerage firm's ads, but when John
Houseman talks, people listen.

A commercial for McDonald's hamburgers was
apparently the only Houseman ad that wasn't a success.

“The kids basically resented me,” he says. “They
didn’t need an old fart to tell them where to eat.”

Although he has done commercials for Chrysler,
General Motors, Volvo and Mercedes, Houseman drives
none of those. He said he “used to be a flashy fellow,”
sporting about in a Jaguar or a Porsche, but no more.

These days, in addition to the other products he
helps sell, Houseman is asking people to spend $18.95 on a
book called Entertainers and the Entertained.

The book is not Houseman's memoirs the
distinguished writer, producer and actor has already
published three volumes of those — but rather a
collection of "s i and
articles, correspondence and speeches.

There is, for example, his own version of the
celebrated War of the Worlds radio fiasco of Halloween,
1938, in which Orson Welles convinced much of the
United States that a Martian invasion was in progress.

Houseman, editor of the radio series, was in the
control room during the all-too-successful broadcast, and
in the end it was Houseman and Welles who had to be
sneaked out of the studio, scurrying “like hunted animals
to their hole.”

Among the tales the new book offers is Houseman's
story of producing the movie Blue Dahlia, working with
an unfinished script that was provided, a few pages at a
time, by a constantly and eccentrically drunk Raymond
Chandler.

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CRAFT FAIR . . . Youngsters examine local handcratted items at Robson
Cratt Fair held Saturday at Robson Hall

CosNews Photo by Chery! Colderbonk

Daniels plans change

LOS ANGELES (AP)
After a brief but notable car
eer as the screen's quintes
sential yuppie, Jeff Daniels
thinks it’s time to move on to
something else.

It all started with Terms of
Endearment, when he played
Debra Winger's ambitious,
fallible husband — “a man
with more weaknesses than
strengths.” He continued as
Meryl Streep’s New York
editor in Heartburn. Now
he's in Something Wild as
Charlie Driggs, a Manhattan
tax consultant with a house
and family in the suburbs.

However, Driggs is a
“closet rebel.” He likes to get
his adrenalin flowing by
walking out of a lunchroom
without paying his check

NOTICES DRIGGS

He is spotted doing this by
Melanie Griffith, who vir
tually kidnaps him, makes
him a sexual captive and

This Week in

DEXTER’S PUB

MON. THRU SAT .

December | to December 6

Double
Exposure

SANDMAN INN SS
Castlegar

1944 Columbie Ave

passes him off as her husband
at her home town high school
reunion.

“Charlie is very straight,
one of those guys who makes
love to his calculator, who is
very concerned about how
much money he is making
this year, like a lot of people
are in 1986,” Daniels said. “In
the course of the film he dis-
covers that it's not such a
good thing to be so struc
tured, so in control of your
life.

“He finds that maybe it’s
better to have a little indi
viduality. This whole yuppie
thing has got to be stopped
before it kills more. Maybe
this film will help. It all
seems as if they're forming a
line and walking into the sea

“When the movie was
over, I went home and

threw away all my blue shirts
with the white button-down
collars and all my chino pants
and a pair of topsiders — all
of them, into the garbage. It's
true.”
PLAYS BOSS

Daniels hasn't spent his
total film career in yuppie
land, though: He played
Sissy Spacek's double-deal
ing boss, a Tennessee poli
tician, in Marie; and he was
the movie hero who stepped
off the screen to woo Mia
Farrow in Woody Allen's The
Purple Rose of Cairo.
What would he like to do
now?

mething different. I'm

not interested in being a
‘personality’ actor who re
hearses for four weeks and
then comes to the conclusion
that the character is exactly

like himself. 1 got to do a lot
of things in Something Wild,
and I learned a lot from it.
Next time I want something
dramatic.”

Daniels, 31, grew up in the
small town of Chelsea, Mich.
Although he excelled at
drama in high school and at
Eastern Michigan College.
his ambitions didn't crystal-
lize until an encounter with
Marshall Mason, director of
New York's Circle Repertory
Theatre. After seeing Dani
els in Tennessee Williams’
Summer and Smoke, Mason
offered the young man an ap
prenticeship in his theatre

What might have happen.
ed if Mason hadn't made the
offer? “I probably would have
gone to New York, lasted
three months, then returned
home to become a teacher.”

Performing arts group
to present Shaw play

The Trail Society for the
Performing Arts will present
George Bernard Shaw's play
Arms and the Man Tuesday
night

The performance will take
place in the Trail junior high
auditorium

Arms and the Man, written
in 1894, is the first of what
Shaw called his plays Pleas.

3 NIGHTS ONLY

Thurs., Fri. & Sat., Dec. 4,5 &6

DON BRYAN and Friends

ant. This work explores the
contrast between appearance
and reality. The play is a
clever, entertaining tale of
love and war

The characters
Sergius Saranoff, the postur
ing young Adonis of an aris
tocrat who is ostracized be
cause he won the war for the
wrong when the
Generals were losing it for
the right reason.

It also includes Raina, win
some fiance of Serguis with

include

reasons

whom’ she shares a “higher
love” born of Byron and the
Bucharest opera season;
Louka, the lusty young ser.
ving wench who instinctively
understands how frustrating
and exhausting a “higher
love” must be but who ain't
no dumb broad neither;
Bluntschli, the professional
soldier who realizes that his
first duty to life is to survive
it and the first ‘rule of sold
iering — never let your grub
run out

Wood exhibit
opens next month

Wood Show V, an exhibi
tion of recent work by area
woodworkers, opens Dec. 7
at the Nelson Museum and
runs through Dec. 20

Curated by June Roberts,
the woodworking show in

cludes sculpture, furniture

HAPPY BIRTHDAY

From The Family

and crafts by amateur and
professional craftsmen and
artists.

Included for the first time
in the exhibit will be some
work by students of the
woodworking class at Selkirk
College's Nelson campus.

An opening for the artists
and the public will be held
Dec. 7. The exhibition is pro
duced by the Nelson Museum
with the financial assistance
of the Department of Em
ployment and Immigration.

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ENTERTAINMENT

Rock hits
from the past
dominate

By TIM O'CONNOR
The Canadian Press
These days you can drive from Halifax to Vancouver
_ continually switching to a new radio station as one
fades out — and hear nothing but rock hits from the ‘60s
and ‘70s.

That's because radio stations in many Canadian cities
are changing their formats: Top 40 or album rock music is
out, golden oldies are in.

In a a hed shift, the d are
trying to attract the largest and most lucrative of all
demographic groups — the aging baby boomers, between
25 and 45.

As Terry Williams, programming director at
Toronto's CHUM-AM, puts it: “You can have every
teenager in the city listening to your station, but you
can't make a living off it.

“Advertisers want to sell their washers and dryers
to the yuppies buying new houses.”

But some critics argue that the shift makes an
exciting medium dull and predictable, while record
companies complain they cannot get airplay for new
groups that fuel their industry.

BEGAN ON COAST

The trend, which has already swept through the
United States, is mostly among AM stations, but has also
affected FM stations to a lesser degree.

It started in Canada about two years ago when
CFUN in Vancouver shifted to a golden oldies and light
rock format, and saw its ratings climb. It was soon
followed by CKGM in Montreal, CKY in Winnipeg, CHNS
in Halifax, and CKST in St. Albert, Alta., which serves
Edmonton. Some stations like CKEY in Toronto have
moved to all gold

When CFRA in Ottawa changed, dise jockey Mark
Elliott resigned on the air to protest the growing trend to
“yuppie radio.”

But the trend was confirmed in early June when
CHUM-AM, for 29 years one of North America’s leading
Top 40 stations catering to 14 to 24 year olds, shocked
many listeners by switching to a format titled Favorites
of Yesterday and Today. In two months CHUM went to
third place from seventh in the highly competitive
Toronto radio market.

Acnowledging the “gradual greying of North
America,” CHUM’s Williams says that as people get older
they become more concerned with mortgages and the
“kid's dentist appointment” than keeping up with the
latest music.

PROFITS DOWN

Many AM stations, suffering from declining profits,
found in their research that baby boomers were not
getting all they wanted from one radio station. The
stations moved to fill the gap by playing gold and new
soft-rock hits by performers like Lionel Richie.

“It's a very dangerous situation,” said Kim Zayac,
director of national promotion for CBS Records in

es 2a

YUPPIE RADIO . . . Golden oldies like the Beatles are in with radio stations across Canada
as they play nothing but rock hits from the ‘60s and ‘70s

Canada. “When many stations play nothing but old
records, there's no mass avenue to expose new talent,
and new music is the lifeblood of the (recording)
industry.”

Record companies will sign fewer new groups,
especially non-commercial bands, and many smaller
record labels may go out of business, said Zayac.

Indeed, CBS signed six new Canadian acts in 1985,
but only two in 1986, a decline attributable to the switch
by radio stations.

Zayac argued that not only does it make for boring
radio, but also listeners get tired of old songs.

“When you hear Yesterday (by The Beatles) for the
first time in two years, it's great. Then you hear it again
in three weeks and it’s not so great. And then, when you
hear it the next week, you never want to hear the damn
thing again.”

HURT NEW ISSUES

Brian Robertson, president of the Canadian
Recording Industry Association, said, “broadcasters fail
to understand” that the gold trend will cause further
declines in the number of new records released each year.
In 1985, 2,900 records were issued, compared with 4,200
in 1982, he said

With gold stations ignoring most new records
outside the soft rock mold, “video is the obvious option,”
he said.

“But it hasn't proved it can sell records. There's a
problem of overexposure rather than stimulation.”

Robertson said the broadcasters are hurting the
record industry — and themselves. “What the radio
stations fail to understand is that in order to have gold
next week, you have to have gold today.”

In dismissing such arguments, David Oakes,
president of Forecast Communications Research, said

“Radio is not a marketing division of record companies.

Radio is driven by advertising. They want the 25- to

40-year-old group forthe major buys. Radio has to deliver

the numbers (ratings) in order to survive,” said Oakes,

whose company advises radio stations on formats.
DON'T RELATE

He said many older listeners can't relate to much
newer music,. particularly the lifestyle projected in
videos. Using Madonna as an example, Oakes said:
“When you wear a lacy bra and a bare midriff, that’s fine
for a 15-year-old, but not if you're a female working for a
corporation.”

As for record stores, the big money is still to be made
selling records by new artists, but nostalgia does sell,
says Jason Sniderman, of Roblans Distributing Ltd. of
Toronto.The company supplies Sam the Record Man, the
largest record chain in Canada.

Sniderman says many people are replacing scratched
copies of old favorites like Led Zepplin IV and Rubber
Soul. Stores with big catalogues and those that can get
fresh copies — especially on cassette and compact dise —
of older records will do well in today’s market, but others
will suffer, he said

While record companies complain, they also profit by
reviving older catalogue material, such as WEA’s recent
reissue ‘of Atlantic soul recordings, including Otis
Redding. Polygram released a seven-record compilation
set titled Baby Boomer Classics.

Zayac said the infatuation with golden oldies is just
another short-lived trend, and radio stations will have to
abandon it when people get bored.

“On an up note, these are cycles and we've seen low
points before, and it always comes around. Radio stations
change formats more often than Liz Talyor changes
husbands.”

OPEN 4 P.M. DAILY
(0 VOUCHERS

For our staff, family and friends:

Mon., Dec. 1, 1986

9:00 a.m.-9:00 p.m.

Please show this invitation to the
cashier for a 15% discount on alll
purchases except tobacco and

prescriptions.

mea

Seasonal films bomb

HOLLYWOOD (AP) —
From Charles Dickens's A

In 1944, Universal cast its

starring David Huddleston in The most successful film

Christmas Carol to the slash.
er movie Silent Night, Dead
ly Night, the film world has
long been fascinated with the
yuletide season

This year is no exception
as Carroll Ballard’s Nuterac
ker the Motion Picture
reaches movie theatres for
the American Thanksgiving

Thursday. The film fea
tures the Pacific Northwest
Ballet in the classic Tchaik
ovsky dance story.

However, despite the in.

love affair with the
most films with

Christmas in the title have
fared poorly

The Christmas Tree, star
ring William Holden and Vir
na Lisi, was a 1969 bomb.
Wrote critic Judith Crist:
“There won't be a dry eye —
or a full stomach in the
house.” The movie was about
the small son of a millionaire
widower fatally infeeted by
radioactivity

biggest star, Deanna Durbin,
in a grim melodrama with
Gene Kelly called Christmas
Holiday. Audiences voted
overwhelmingly for Durbin
to return to musicals after
seeing her in this story about
a young woman who marries
a murderer.
OTHER BOMBS

Other Hollywood Christ
mas flops include: Christmas
Eve, three wayward sons
(George Raft, Randolph
Scott, George Brent) return
to their mother (Ann Hard
ing) for the holiday (1944);
Christmas in July, a tame sa
tire of the advertising in
dustry by Preston Sturges
(1940), Christmas in Con
necticut, a soap opera with
Barbara Stanwyck and Den
nis Morgan (1945).

Disney had little luck last
year with One Magic Christ
mas, a Capra-esque fantasy
starring Mary Steenburgen
and Harry Dean Stanton.
Santa Claus: The Movie,

Al Fi iN
1 Suds for Santa
or

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Comeras & Film
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BREWING KIT

hops of box
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the title role and Dudley about Christmas has been

Moore as chief elf, was the
turkey of 1985.

This year's Disney re-re
lease for the holiday season
will be the 1955 Lady and the
Tramp, featuring a Christ
mas scene in which puppies
are born to the two leading
characters

$$ $$ $

George Seaton’s Miracle on
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mund Gwenn as a depart
ment store Santa Claus who
claims to be the real thing

The film, which also starred

Maureen O'Hara, John Payne
and a young Natalie Wood

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ACCLAIMED AS ONE OF CANADA'S FINEST ENTERTAINERS
DON BRYAN has been entertaining
audiences of all ages for more than 25
yoo and during this time, he has found
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