Images should be at least 1600 x 1200 pixels and
video files should not exceed 5 minutes in length.

When uploading, each piece must include a title that
specifies the media or materials used, size of the
piece, title and date.

The portfolio submission site supports the following:
— jpg, .png, .pdf and .gif

— links to websites

— audio files

— videos (hosted on YouTube or Vimeo)

Please ensure to read the portfolio guidelines
carefully as submissions that do not meet the
required guidelines will not be reviewed.

INTERVIEW

All applicants are required to participate in an
interview with a program instructor from the Digital
Arts & New Media Program. Applicants are to
present their portfolio at the interview. In situations
where a face-to-face interview is not possible, a
telephone interview will be arranged. The interview
is an opportunity for applicants to introduce
themselves, present their work and discuss their
interests within digital media. The instructor will
assess the applicant’s preparedness for entry into
the program and will ask about commitment, goals
and expectations, computer and software skills,
design knowledge, experience and communication
skills.It is also an opportunity for applicants to ask
any questions they might have about the program and
for faculty to recommend upgrading if necessary.

COMPUTER AND SOFTWARE KNOWLEDGE

Demonstrated competency in computer hardware and
software technology, keyboarding, including Internet
skills and word processing skills is required prior to
entering the program. Basic computer, keyboarding
and Internet skills are not taught as part of the
Digital Arts & New Media curriculum. Applicants who
do not possess these skills must consult with the
School Chair before making a formal application to
the program. Upgrading may be required.

The Digital Arts & New Media program delivers
curriculum on both the Apple Mac OS X and Microsoft
Windows platforms.

selkirk.ca/programs

Important Dates

FALL 2017
— September 5 — Fall term begins

— December 11-20 Winter term ends consult your
program for details

WINTER 2018
— January 8 - Winter term begins

— April 18-26 - Winter term examinations * subject
to exam schedule

Program Courses

DA 101 - INTRODUCTION TO DIGITAL MEDIA

Introduction to Digital Media will introduce students
to the technical and creative principles of the Digital
Arts. Through lecture and in-class projects, students
will work towards a strong understanding of the
fundamental technical terms and concepts of digital
art, image production and optimization. Students

will be introduced to the technical and creative
principles of digital images, file formats and colour
and tonal information. Additionally, students will
explore capturing, editing, analyzing and adjusting
images from scanners and digital cameras. A term
project will be assigned and students will be guided
through the processes and workflow of designing
and managing a small Digital Arts project. Emphasis
will be placed on writing a project plan and proposal,
understanding the design project management cycle,
using tools for organizing design, and presenting a
term project in front of an audience.

DA 103 - ART HISTORY

This course examines the history of visual
communication from the 17,300 year old cave
paintings at Lascaux, France, to Ancient Egyptian
hieroglyphics, to contemporary artists like Swoon and
Banksy. This multi-cultural exploration of traditional
2-Dimensional art will analyze how messages have
been communicated visually through the ages. Major
movements/styles of art will also be explored.

DA 103 - HISTORY OF DESIGN
AS INFORMATION

This course analyzes the historical and contemporary
relevance and relationship of design and persuasion.
Additionally, students will explore early concepts

of branding, product packaging and typography,

the theories of image and text communication, and
understanding markets and audiences. Assigned
projects will provide students the opportunity to
demonstrate knowledge through practice.

DIGITAL ARTS & NEW MEDIA
selkirk.ca/danm

DA 103 - FROM MOTION PICTURES
TO DIGITAL CINEMA

This course offers an overview of the century-long
transition from the first movies through to the
computer-generated worlds of contemporary movie
making. By viewing and discussing a select group of
short and feature length films, students will develop
an appreciation for the craft and technological shifts
in cinema. Participants in this course are required
to attend scheduled screenings where lecture and
discussion will occur before and after each film.

DA 104 - INTRODUCTION TO
DIGITAL PHOTOGRAPHY

Introduction to Digital Photography provides

an overview of the digital camera and related
equipment, digital workflow and basic image
manipulation in Adobe Photoshop. A strong emphasis
is placed on how to compose compelling photographs
using frame and perspective. It introduces shutter
speed, aperture and exposure as a means of
manipulating the creative outcome of an image.
Topics also include light, depth-of-field, focal length,
ISO and white balance. Students must have a digital
camera with aperture (Av or A), shutter speed (Tv or
S), AND manual (M) modes.

DA 110 - INTRODUCTION TO PHOTOSHOP

Introduction to Adobe Photoshop focuses on colour
correction techniques, image editing, working with

layers, filters and effects, and becoming proficient

with different selection tools. This course prepares
learners for more advanced projects in DA 112 and
DA 113.

DA 111 - ART FUNDAMENTALS

Covers the creative process, from concept, to rough
sketch, to completed artwork is the basis for the
exploration of the fundamental concepts

DA 111- INTRODUCTION TO
ADOBE ILLUSTRATOR

Acquaints students with the basic and most
fundamental tools in Adobe Illustrator. Knowledge
gained from in class tutorials will be reinforced by
the development of illustration projects.

DA 112 - PHOTOSHOP PROJECTS

This is a project-based course is a continuation of
the DA 110 series of courses and covers advanced
techniques with Adobe Photoshop. Advanced
selection methods, custom effects and blend mode
options are explored. Image compositing will be
the major focus of this course and will be utilized by
students to create complex custom artwork.

Selkirk College Academic Calendar 2017-18 59