Castlégar News April 24, 1985 o Castle Coca-Cola sweetens NEW YORK (AP) — Coca- Castlega Cola Co. has sweetened the ‘99-year-old secret formula of the world’s No. 1 soft drink in response to a loss of ground in the highly competitive field, industry analysts said Tuesday following a briefing by. the company. The move already has Yes interested in get-4 Fchrival Pepsi crowing that ting the Castlegar News os) Coke is “not the real thing.” folpws The announcement of a Carver Mell new formula for Coke came at a meeting with securities analysts in New York prior to @ company news conference that Coca-Cola had billed as “the most significant soft drink development” in its history. David Goldman, an analyst at the securities firm E.F. Hutton, said after the session the company said it had produced a better, sweeter formula for Coke in “res ponse to the fact that brand Coke has lost significant Or better still, phone gy ‘ ugh Zurkuhlen, an ana 365-7266 lyst at Salomon Brothers, contact me with appearing on store shelves by May 8 and existing supplies of Coke should be off shelves by the end of the month. “If anything, it will stim ulate the growth of the soft-drink business,” he said. “I don't think that it will hurt Pepsi.” PEPSI SWEETER He said Coke executives told the analysts the formula had been sweetened, but that Pepsi would still be sweeter. “It's smoother, so you'll drink more of it,” Zurkuhlen said. Today's meeting, will include sessions with the company’s bottlers from ar- ound the country, will kick off a 27-commercial advert ising blitz featuring comedian Bill Cosby touting the chan ged Coke. Observers of the $28- billion soft-drink market had predicted the company also the 99-year-old formula would alter its familiar red- and-white Coke logo, but Zurkuhlen said outside of the word “new” on bottles and cans, the company will stay with its old graphics. Pepsi, No. 2 in the cola wars, moved quickly to take some of the fizz out of Coke's hoopla. “After 87 years of going at it eyeball to eyeball, the other guy just blinked,” Pepsi Co. said in a full-page advertisement addressed to Pepsi bottlers and company personnel. In a press release the company said, “The an- nouncement by Coke is clearly an admission that it's not the real thing.” GET DAY OFF The ad also announced employees of the soft-drink division would be given the day off Friday to celeb Coke turns 100 in May 1986. ISLAND VISITORS . . . Members of Castlegar Co-op play group visited Zuckerberg Park recently. Shown is the play group with teacher Rosa Barre (far right). CosNews Photo by John Charters , “Honor, Duty WAY IT WAS to Vietnam 10 years atter the fall of Saigon and a War Called Walter Cronkite returns Thursday, April 25 through to Wednesday, May 1 THAT'S THE legar News April 24, 1985 reworking of the ny Arthurian saga. The CBS wo TROY-BILT° Tillers for every size garden. © Add organic matter to bulid ictedod tree -¢ Coll Block Bros. SALES.SERVICE..PARTS. “AIST LOOK AT THs” — huge lot, Kinnaird Like new. in the $70s. erry 100x200. property said the new Coke will start NOW OPEN The‘Picture Place Crisp writes about manners SONNET CONTEST he FACTORY-AUTHORIZED DEALER of Wednesday, Supplement to the Cast i HOUR * rtesories ae PHOTO “We use Kadak for the Good Look Castleaird Plaza — 365-2211 Kootenay West Progressive Conservative Assoc. Annual Meeting Sunday, April 28 2 p.m. — Fireside Inn, Castlegar KER SPEAKE! Honorable Tom Siddon Minister of Science & Technology OOTISCHENIA IMPROVEMENT DISTRICT Annual General Meeting By ROD CURRIE The Canadian Press In the days when the sin that dare not speak its name often was cloaked in a pin-stripe suit, Quentin Crisp sal- lied forth through the streets of London with henna hair, archly pencilled eyebrows and a flaming costume that would stop Big Ben. Strangely, for one whose flamboyant homosexuality often flew in the face of convention, he sometimes seems quite conservative in his dictims on manners, even demeaning social change despite the fact he is the beneficiary of this erosion of standards. “The fact that people come up to me and ask for my autograph instead of throwing stones as they did in England is a sure sign of social decay,” Crisp recalls the moment when he first realized the importance of manners. He wrote about it in his autobiography The Naked Civil Servant, which was produced as a TV movie with John Hurt playing Crisp. Crisp was beaten by a gang of street toughs when, leaning against a wall and covered with blood, he said: “I seem to have offended you gentlemen in some way.” MANNERS HELP “That actually stopped them,” he writes in his new book. “It made the whole situation so ludicrous that they laughed genuine laughter, not merely mocking laughter. I literally saved my life with good manners.” This led to Crisp's First Law: If you feel you cannot comply with the morality of the world you must do everything else you can to be agreeable. He feels truth-telling has an inflated reputation in SALMON ARM, B.C. (CP) — Two poetry lovers — a university English instructor and a retired former school teacher — have carved a niche in literary history by taking first and second place in the inaugural Salmon Arm Sonnet Writing Contest. Andrew Parkin, 47, a professor at the University of British Columbia with a doctorate in drama, earned the first-place prize of $500 and a week's vacation in Salmon Arm. Runner up Myra Stilborn, 68, of Saskatoon, earns $250, a weekend in Salmon Arm and a silver cup. Ten third-place winners will receive books by Canadian writers. The winning sonnets were the best of 1,500 entries from every part of Canada. The poets learned of the contest after the town took advantage of an advertisement placed in various magazines by Martini and Rossi. The ads suggested more Canadians drank the company’s dry vermouth than composed sonnets in Salmon Arm. But a local alderman realized an opportunity to publicize scenic Salmon Arm, situated in the south central area of the British Columbia interior, and the sonnet writing contest was launched. SONNETS SUBMITTED In about five months, sonnets were submitted from every province in Canada, as well as the Yukon Parkin's winning entry is called Last Reel, a longing to “reverse the long, calamitous movie, our reeling past, our jabbering history.” Stilborn's sonnet, The Combines, is a product of her youth on a Saskatchewan farm and pays tribute to the Poets capture prizes with his decision a few years ago to return to the writing he enjoyed as a student while studying at Cambridge Univeristy CAN CONCENTRATE “In the last two to three years I have taken to writing poetry seriously. I'm not sure why, but it enables me to concentrate.” Stilborn has been writing poetry since she was 10 years old. “I started writing when I was going to school in a one-room schoolhouse. There was lots of time to daydream.” She has done much of her writing for children and is published regularly in Potlatch Publications and the Western Producer, a weekly publication specializing in agricultural news. Stilborn earned a bachelor of arts degree in English literature at the University of Saskatchewan and taught school before she married. “I didn’t think I'd have much of a chance to win, but I wanted to let people know that Saskatchewan was alive.” The sonnet has a fairly strict form in that it must be 14 lines long. Rhyme schemes and the number of syllables, in each line may vary. The Winner: LAST REEL Could we, for an instant, freeze the frame, Reverse the long, calamitous movie, Our reeling past, our jabbering history, To make the martyrs whole, unkindle flame, THE SUPER GUYS WILL NOT BE KNOWINGLY “85 CAR OR TRUCK D1 5058 ANYWHERE ON A NEW OF YOUR NEW CHOICE UNDERSOLD BY ANYONE ) ‘And Your WESTERN BESTSELLERS INC. Finushed up ond down. Lhe 5. CASTLEGAR — Lorge home, ROBSON — $27,000, 6 ocres, water con. recon 18x36 J NGMMAIRD BENCH — $19,900. Beountul | 18 ACRES, pool. plus 4 bdrms. Plus in: low suite — Acroas trom Sondmon. Non-contormung duplex. Mid. $408. we “The Red Name is Jonah Saturday April 27 our culture and the lie is the basic building block of good husky machines which “stripped the ripened grain that And spurning every lethal bid for shame, ’ : manners. made such proud display.” Undeclare the wars, undrill each army, 1PLM. He has devised Crisperanto to avoid the harsh truth “It's a wonderful thing for a community to honor Unfire the guns, uncross each crimson sea, — thus, the speaker may use imposing instead of fat, poetry,” said Parkin, who was born in Birmingham, Undo the wrongs, and then unsay the blame; At the Community Hall. ides. or syiphlike instead of shinny and hearty England, but moved to Vancouver and the university in © edit out all hate to leave but ive! appetite for greedy 1970. Could we then splice and roll the human film “Manners,” he tells his audiences, “are a means of “Most people think there is no relevance to Poetry, Where lovers meet and trust, where laughter lives, getting what we want without appearing to be absolute but it is the most intense experience of thought and Where we evade the serpent, prize the dove? swine.” feeling.” There is no censor but the censure earned GIVES INSIGHTS Parkin has written sonnets previously, in keeping From all the demon lessons left unlearned WANT YOUR AD TO The book isan intimate shuffle Uhrough his own lie, with self-depreciating insights and some rather grand New TV services all d pronouncements: “We have dehumanized sex, and then sexualized everything else, from airline travel to soft drinks . “Should you find yourself in a compromising ' situation largely of your own making, you should stop By KIRK LaPOINTE Superchannel, Super Ecran, The Sports Network, Much But don't want to pay defending your virtue and start worrying about your The Canadian Press Music Network, provincial education authorities, the fora B-I-G ad? maturity . Hundreds of remote and underserved communities are Commons channel and a package of Canadian TV stations If you have permitted intimacies in the past (and being given access to U.S. television “superstations” from offered by Canadian Satellite Communications Ine., Use Our now want to end the affair without giving offence) you | New York. Chicago and Atlanta, Canadian pay TV services including CHCH Hamilton, TCTV Montreal, CITV Edmon can perhaps say that you now realize you didn't have the | sada wide range of Canadian aod US specialty channels. ton and CHAN Vancouver. constitution for such raptures and that you hope he will he Canndina Radio televis aes rF ° ATTENTION GETTERS! find someone better equipped to withstand the pitch of The Canadian Radio-television and Telecommunications INCLUDES OTHERS @uove ~e ove DEAL WITH THE PROFESSIONALS 1127 - 4th Street, Castlegar tor eccupancy at only $49,900. Mus! sei sm South Castlegar. Asking $79,000. OWDER OUTSIDE, NEW INSIDE — The immaculate little beouty wo mus! to S90 Super buy in the $40 He ej° fay ae a re SE inal. -— §ttyeeg: is ii 2 dy Jt ss li.d THe Tee A Fd 8 WBOHBGE 4 i FI gal #3i26_05 22371 & Heth A 2 bil Lely cael bt Thursday, April 25 through to Wednesday, May | to @ resort hotel in search of « $3 million stolen hon in Brchiand Hewghts. Priced to sail 570. NEW HOME — Presently under construc SUPER STARTER IN QUIET LOCATION! 2 bdrm. full basement. $42,500 REDUCED — immaculate home on street, brashed rec room, I's bathe shaped poo! was built to provide prvacy ‘ond enjoyment doing in Japan. (R) Srna |. Howie and Jody pursue a pretty bail Fried Chicken mper dropped otha PLUS, PLUS, PLUS i iit has | WE NEED MORE HOMES TO _5e SELL. Now is the time you've been waiting for. Call today. South Castlegar. Low $70s. Stations to the list including: one that actually originates in Winnipeg, a Telidon-based children's service called Genesis Storytime. Others added were Black Entertainment Tele. vision, the travel-oriented Satellite Program Network and an instructional channel, Modern Satellite Network. = 1V MORE ABOUT INSURANCE 1127 - 4th Street, Castlega: a8 inventory u — Did you know there have been dozens ® and dozens of sales already in 1985. Our PERRY SIDING Slocan Valley listings significantly BEAUTIFUL ANTIQUE piano 365-0000 after 4 p.m. 3/30 Kinnaird Women’s institute Garage ond Boke Sole ot 2250 10th Avenue, April 27 from 10:00 a.m. to 2:00 p.m. NO EARLY BIRDS. 2/32 OHOE INSURA NOBODY KNOWS MORE le being ‘fureed to health by a Sommission released a list this week of new TV services to ices i hie passions Comeionie ia marhcts where there are onty tae Ce keane The list of U.S. services includes 16 specialty channels (Manners from Heaven by Quentin Crisp, published by vailable, or on cable systems that have fewer than 3,000 21ready authorized as pay TV for cable last fall — including Large “dots” centered above the copy in your ad Fitzhenry and Whiteside, 138 pages, $15.95) available, Pomel 3. Cable News Network, The Arts and Entertainment subscribers and offer fewer than 12 channels. Network, The Nashville Network and The Learning People will be allowed to receive the satellite delivered Channel, among others services either through cable or a licensed over-the-air The CRTC added four new U.S. ‘MISC. FOR-SALE transmitter. Significantly, on cable, the new services will be Thursday, allowed on the basic service — meaning it won't be necessary to have a cable converter or decoder to see them.